RECICLA

The first thing you can see in my ad is the action, RECICLE. Then we can see the different types of objects that you can recycle.

Long description

I wanted to create an ad that it can be put in the different parts of Mexico City. An ad that could catch the eye of the subject but could also inform at the time of seeing it. I also wanted to create with the same idea, the different types of recycling bins that exist; organic, metal, paper, etc. But I didn’t have the time to create it. If you choose these project, we could promote and inform about the culture of recycling. Every time people will see the bins of the bright colors, easy to locate and will throw their waste in it. One of the mains problems is the lack of information. For example, the recycling bins in Mexico are the same color and only with the word of inorganic or organic. But as we know, Mexico has a great lack of education, so most people don’t what that word even means. And how can we change that? How can we inform something that would stay in their heads? Or everyone could understand? By graphing it. By draws that represent the different types of items that you can recycle in organic, metal, paper, inorganic, etc.

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